Jannuzzi Smith has repositioned and rebranded Seventy-seven Diamonds,  29 | 1 | 2009

Jannuzzi Smith has repositioned and rebranded Seventy-Seven Diamonds, in line with their business development plan, and redesigned their website. This involved the design of new templates and processes for purchasing diamonds and jewellery online. The rebrand involved designing a new logotype, specifying fonts, colourways and the definition of best-practice for product photography. The collective result of these developments is a clearer, more efficient and attractive user experience.

See also:
www.77diamonds.com